Build a viral content machine in minutes.

Our tools pinpoint high performing content in your niche, dissect exactly why they perform, and build data-backed blueprints to replicate their success

Trusted by the content creators and brands across the globe:

HulahOlipopHNY+ODY

Streamline Content Creation

A better workflow

Snowball Analytics pinpoints viral trends across TikTok and analyzes videos key frame by key frame, so you can create high performing content that you can trust.

Search
Find videos across hashtags, keywords, URLs, or accounts to find high performing content.
Analyze
Feed the data into our AI-powered content planner to create full content outlines, top patterns, hooks, and actionable insights in minutes.
Create
Create full content outlines, top patterns, hooks, and actionable insights with our AI-powered content planner.
Product screenshot

The Comparison

Save time and headaches

See how Snowball stacks up against doing content research the old-fashioned way.

Snowball
Traditional

Faster Research

Time to Research Trends

Utilizing AI and automation, Snowball allows you to research trends in minutes, while traditional methods require hours of work.

Snowball
3min
Traditional
6hrs

More Content Ideas

Content Ideas Generated

By analyzing the data from the trends, Snowball allows you to generate more content ideas in minutes by identifying patterns, hooks, and more.

Snowball
50/day
Traditional
1/day

120x

Faster Research

40+

Hours Saved Weekly

50+

Ideas Per Day

Speed up Content Creation

Create content that performs in minutes with Snowball

Research

Pinpoint high performing content across TikTok

Scrape all of TikTok for hashtags, keywords, URLs, or accounts to find high performing content.

Analyze

Analyze viral trends keyframes by keyframes

Track competitor accounts and unpack the secrets to their viral strategy.

Track

Track accounts and trends to replicate their success.

Track competitor accounts and trends to replicate their success across your niche.

Create

Create Data-Driven Content Plans in minutes

Create full content outlines, top patterns, hooks, and actionable with our AI-powered content planner.

Testimonials

Trusted by leading content teams

See how brands and agencies are transforming their content strategy with Snowball.

Snowball lets me back creative instincts with data, making our TikTok campaigns more strategic, scalable, and consistently high-performing

Alyssa Volker
Head Social at OLIPOP

Snowball keeps our team ahead of the curve in a hyper-competitive D2C market

Ross Cooley
Founder at HNY+

We can consistently deliver ROI and keep clients long-term with Snowball's outputs

Jake Abrams
Founder at Odyssey

Our content process went from throwing things at the wall to fully data-driven overnight with Snowball

Heather Hopkins
Founder at Hulah

FAQ

Frequently asked questions

Have a different question and can’t find the answer you’re looking for? Reach out to our support team by sending us an email and we’ll get back to you as soon as we can.

What is Snowball and how does it work?

By analyzing your keywords and searches, Snowball uncovers the videos, trends, and data behind what’s breaking through online. Then Snowball does the heavy lifting, turning those insights into world-class content strategies for you and your team. Snowball is the viral content AI agent you wish you always had.

Do I need prior marketing experience to use Snowball?

No. Snowball's tech allows users to identify patterns, storylines, hooks, etc. of viral videos in your desired niche. Snowball was built by skilled content stratigists with years of experience to deliver results to anyone of any skill set and level.

Who can benefit from using Snowball?

Snowball is a platform that can be incredible powerful for anyone in the content, growth, and marketing space. This includes content stratigists, UGC creators, growth hackers, organic/paid marketers, and more. Simply put, if you are making video content garner impressions, Snowball is a must have.

What AI models does Snowball use?

We integrate multiple best-in-class AI models from various providers and automatically route tasks to whichever model performs best. You always get the newest, most capable models without switching tools or managing different subscriptions.

Can AI really help my business grow?

Yes! Snowball was built with the intent to replicate the tasks that world class content stratigists manually perform on a daily basis. The power of Snowball's AI tools allow the user to take on more clients with confidence - knowing that he/she is creating content with data driven results.

Ready to create viral content?
Start your free trial today.